Taj Hotels Resorts & Palaces has launched their new Corporate and Luxury website, tajhotels.com. The website sports a sophisticated and rich new design befitting the brand and meets the objective of offering a far more experiential approach to its customers.

The Corporate website reflects the new brand architecture showcasing the 3 brands, Taj, Vivanta by Taj and The Gateway Hotel. Further, the Luxury website positions the 25 properties into 5 distinct clusters, namely Grand Palaces & Iconic Hotels, City Hotels, Taj Safaris, Luxury Residences and Taj Exotica Resort & Spa.

Ajoy Misra, Senior Vice President, Sales and Marketing says "The design is a result of extensive consumer research, is deep rooted in digital technology and creativity to create customer experiences that are dynamic, elegant and interesting."

The revamped e-commerce segment of the website has deployed a customized engine to facilitate ease of navigation and bookings. Evocative imagery supported by engaging content that provides in-depth information on our unique experiences, services and various offers makes this website truly world class and establishes the Taj brand as luxurious, unique and precious.