PATA and STR Global Combine to Build Business for PATA Members
PATA members will now have access to key business indicators including room supply, the development pipeline, occupancy rates, average daily rate (ADR), and RevPAR
Bangkok
The Pacific Asia Travel Association (PATA) has entered a partnership with STR Global, as part of PATA’s new strategic direction to “Build the Business” for members. PATA members will benefit by receiving access to accommodation sector indicators that will enable better decision making.
STR Global is the recognized leader in providing accurate, actionable information and analysis to the lodging industry. PATA members will now have access to key business indicators including room supply, the development pipeline, occupancy rates, average daily rate (ADR), and revenue per available room (RevPAR) right across Asia Pacific.
PATA Interim CEO Mr Bill Calderwood and STR Global Managing Director Ms Elizabeth Randall signed the agreement in April at the PATA 60th Anniversary and Conference in Beijing. The partnership officially starts this month.
