Travel search engine, KAYAK has officially announced its entry into the Indian market. As per the company statement, KAYAK operates on a massive scale across the globe, with more than 40 international sites and in 20 languages, powering 1.5 billion queries annually for travel information and displaying results from hundreds of airlines, 900,000+ hotels, along with rental cars, holiday packages, activities and millions of verified reviews. The seamless experience comes to life with investment in a world-class technology infrastructure that offers an award winning website and travel app to audiences around the world; the mobile app has already witnessed more than 55 million downloads.
Commenting on the launch, Imbert Fung, Director Southeast Asia and India at KAYAK said, “India is a rapidly growing travel market and has continued its impressive growth over the past several years. In addition, the Indian online travel market has immense potential, with increasing penetration and acceptance across domestic and international markets. We have exciting plans for KAYAK in 2017 and setting up operations here is a fantastic step towards making India one of our core markets. While we have had a presence here for a while and feel we understand the Indian user, we are now greatly enhancing our local presence by setting up country operations with Abhijit Mishra at the helm as the country manager for India.”
He further added, “Having pioneered the category globally, the onus of simplifying travel for the Indian customer is on category leaders such as KAYAK. Our tools and technology will help Indian travellers search, plan and manage their trips more easily. What sets KAYAK apart from other travel search engines and online travel agencies is the comprehensiveness of our search results and the travel tools we provide. KAYAK prioritises relevance, accuracy and speed.”