Courchevel Tourisme, has successfully concluded an exclusive, invite-only, four-city curated and immersive roadshow across India. The series of high-profile events brought the timeless elegance and allure of Courchevel—the crown jewel of the French Alps—directly to over 275 of India’s most influential luxury travel professionals.
The curated showcases in New Delhi, Mumbai, Bengaluru, and Ahmedabad created a bespoke platform for India’s top-tier travel specialists to experience Courchevel’s unique positioning as a pinnacle of alpine luxury. Highlights included the destination’s celebrated location in Les 3 Vallées, the world’s largest ski area, along with its constellation of Michelin-starred dining, ultra-luxury chalets, exclusive designer boutiques, and the most prestigious hotels that define alpine sophistication. Adding to the immersive nature of the event, a distinguished delegation from Courchevel—comprising hoteliers and ski school directors—personally presented the resort’s offerings, reinforcing its standing as a world-class destination.
Reflecting on the initiative, Alexia Laine, Director, Courchevel Tourisme, said:
“India is an incredibly important market for us, and this year we wanted to elevate our presence. The overwhelming response reaffirmed that Indian travellers are seeking more than luxury—they want authenticity, gastronomy, and experiences that connect them with culture. Courchevel delivers all of this at the highest standard.”
Conceptualized and executed by One Rep Global, the roadshow reinforced the company’s expertise in strategic B2B engagement for luxury hospitality and travel brands. Through targeted networking, immersive presentations, and meaningful dialogue with leading agencies, One Rep Global ensured that Courchevel’s story resonated with India’s luxury travel trade.
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